
A Peaceful Passage, LLC
Modern. Sleek. Simple. Bright.
Client runs a traveling end of life doula service and wanted to create some new deliverables to clients that would help explain her business and her practices. She wanted a flyer that specifically had purple and daisy some where included in the piece.
While she did contemplate on how she wanted these pieces to be designed she decided that she wanted a sleek look that was easy to read for older clients. She wanted everything to be easy to read and ensure that the end of life process was simple to everyone throughout the process.
While the end of life tends to be bleak she did not want the design of her flyers and business cards to reflect that. She wanted to have as mush white as possible to be present in the pieces while including items that show life is still there after death.
When it comes to the cards she wanted to have many different types to chose from as this would be her first impression to clients. At this point she was unsure how she wanted them to be designed she knew that she wanted an extremely basic design so older readers would be able to find/type the information provided on them easily to contact her.
Software Used:
- InDesign
- Illustrator
- Photoshop














