Food Focused. Friendly. Bright.

Client requested a new design for their invitations including the following format that would be sent through the mail:

  1. Wedding Style Invite (8.375in × 11in)
    enclosed in an envelope (6 in × 9 in)

The client wanted a new design for his invitations. He emailed that he got an invitation to another event in his mail and wanted a similar feel to be emulated in it. While he like how it was set up he did not like how it gave the feeling of being unfriendly and appeared to be coming in strong when it came to the message that they were trying to convey. He wanted it to make him seem like an everyday man rather than someone who was going to be lecturing them about their life choices. Rather than keeping the sharp lines that were previously shown in the other invite the lines were softened a was formatted in a way that could be attributed more closely to a book rather than a random flyer that you would get in the mail.

Software Used:

  • InDesign
  • Illustrator
  • Photoshop

Discover more from HMB Designs

Subscribe now to keep reading and get access to the full archive.

Continue reading